Entries by Ken Gadd

Common Motivators for Small Businesses

By Roberta M. Fisher, Gadd Business Consultants All entrepreneurs go through many different emotions when contemplating starting up a new business.  You think you have what it takes to see it through starting up a thriving business while dealing with several emotions that can either help you stay focused or destroy all motivation for going […]

How to Hire Employees for Cultural Fit

By Roberta Fisher, Gadd Business Consultants This does not mean to replicate yourself or another co-worker.  But, if dealing with a choice between a great skill set but doesn’t seem like a good fit with the rest of the team / department and someone who is a great match for the team / department and […]

Top 10 Tips for Writing an Effective Job Description

By Roberta Fisher, Gadd Business Consultant Have you ever taken a job and it turned out not to be what you told or thought?  To make sure your candidate does not have the same experience make sure your job description for the position you are filling is precise and accurate.  You don’t just want a […]

3 Tips for Conflict Resolution

Conflict is an inevitable part of any partnership, whether that be a friendship, marriage or business partnership. Particularly with business partnerships, it can be very easy to let one’s emotions take over and lose sight of the bigger picture, especially when money is on the line. However, there are steps you can take to avoid […]

Code of Ethics for Small Businesses

By Roberta Fisher, Gadd Business Consultants It’s on the news constantly about another person or company that is being charged with unethical behavior.  Code of Ethics are not just for the corporate giants, but for all businesses that want a growing business, a good reputation and honest and long- standing employees.  Simply said “Ethics” is […]

Establishing Guiding Principles for Your Business

By Roberta Fisher, Gadd Business Consultants If you have the feeling that your employees are all going in different directions or you feel you should have things done in the way you chose, and they are not. Then, you should establish a set of “Guiding Principles” for your business and employees. Just like running a […]

Why Accessibility is Important to your Business

There are a lot of things that one should considered when looking for a new location for your business. That said, one of the more overlooked aspects in prospecting for a new location is accessibility. The concept of accessibility when it comes to finding the right location for your business is a broad topic. Thus, […]

8 Tips for Copy That Drives Leads

By Roberta M. Fisher, Consultant, Gadd Business Consultants With 60 percent of companies marketing budget spent on Google Adwords and 20 percent spent of Facebook Ads, you need to make sure your content marketing is reaching and being read by everyone it can.  Even with these percentages that is being spent on marketing “content marketing” […]

3 Business Valuation Methods

Performing a valuation on your existing business or a business that you are looking to acquire is no simple task. A plethora of factors must be taken into account in order to arrive at a meaningful valuation. That said, in this article we will review (in the most simplistic form) some of the most common […]

5 Ways to Fund your Next Business Venture

Unless you are individually wealthy, you will need to find a way to finance the purchase of a business. In today’s day-and-age there are a vast amount of financing options, but in this article, we will cover a few of the more common ways to finance a business deal. Traditional Business Loan: One of the […]